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Trusted Choice Branding

Trusted Choice® is the national marketing brand created exclusively for Big "I" members to help consumers understand the value that an independent agent offers.  This is not a market access program but a brand that is designed to highlight the strengths of independent insurance agents:  Choice, Customization, and Advocacy. You can access the resources listed below by visiting theTrusted Choice Web Site - Agency Resources
 
For two years IIABW and Trusted Choice have been major sponsors of the Make a Wish Walk. The Young Agents coordinated the industry's participation in the walk which has contributed over $22,000 in two years.   

All IIABW members benefit from:

  • Licensed use of the consumer tested logo and Pledge of Performance.
  • Exposure through national advertising and public relations campaigns.
  • Customizable advertising materials.
  • Inclusion on the online Agency Locator, so that consumers can find your agency when visiting Trusted Choice.
  • Informative consumer articles that can be used in agency newsletters, websites, social media or mailing.
  • Customizable press release templates which help garner local press coverage for your agency.
  • Syndicated content feed (RSS) for your website or blog.
  • Marketing Reimbursement Program - receive up to $1,600 for co-branding with Trusted Choice. IMAG0440asm.jpg